Proposal · June 2026
A complete rebrand and a launch-ready website design for Truvo. Logo and brand identity in month one, full website design in month two. One team, brand through launch.
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The process
This is not a template we send to everyone. We studied Truvo, the "insurance that actually cares" voice, and the compare-and-bind flow across 40+ carriers before writing this. The goal is a brand that feels magical, trustworthy, and inspirational, and a website with the subtle motion and premium feel to match.
We answer the why's. Why should people care, what makes Truvo different, who are we speaking to, and what are we trying to change. This is the foundation that makes the brand feel trustworthy.
Three distinct directions for you to choose from, with visual references and moodboarding. The magical and inspirational feeling becomes something you pick, not something we guess.
We explore the chosen direction by hand, pushing the marks and ideas worth taking into final design.
The logo and full set of brand assets, built into one identity system. Everything is delivered usable and export ready, so the PR team you work with can drop the assets straight into press and launch material.
We go through your existing platform screen by screen, breaking down the UX patterns in use and what can be improved, plus competitor analysis for visual references.
We define the full structure: sitemap, page hierarchy, and the key user flows for the compare-and-bind product, so every page has a clear job before a single screen is designed. You approve this before design starts.
Responsive designs for every page with unlimited revisions, all developer ready. We build with components, auto layout, and the brand kit we already designed, creating a visual system you can scale well beyond a single website, so your developers hit no surprises.
A clean developer handoff with every file organized and every asset export ready, so the team can build without chasing anything down.
See it in action
Common questions
Two months, sequenced. Month one is branding: logo, brand book, and assets. Month two is website design: every key page in Figma. You approve each stage before we move on.
Async via Slack or email for day-to-day updates, plus a weekly video check-in to review progress and align on next steps.
Unlimited revisions. We keep going until you are 100% happy with the brand and every page. Your satisfaction is the only finish line.
You sign off at three points: the brand direction, the final logo and brand system, and the website design before handoff. You are in control at every step.
Everything. You get full ownership of the source files: editable Figma, the complete logo and brand kit, and developer-ready website designs. It is all yours to scale into launch and the raise.
Investment
A retainer that keeps brand and site moving as one, or piece by piece.
When you are ready to ship, we run design and development in parallel to take the approved design live before launch. Easy to fold in after the design phase or run alongside it.
Final scope confirmed after the kickoff call.
Ready when you are
Email us and we'll get the kickoff call scheduled.